⏳ EU deadline: 2 August 2026
From 2 August, EU law requires you to label AI-generated content.
The EU AI Act's Article 50 makes AI disclosure mandatory — for ad agencies, freelance creators, and comms teams, not just "AI companies." Penalties reach €15M or 3% of turnover. ClearLabel gets you compliant in an afternoon — in plain English, no €300/hr lawyer.
Get the Compliance Kit — €39
Free 60-sec check →
Instant download · 14-day money-back · Built from the official Commission Article 50 guidance
What you get
- A plain-language "Does Article 50 apply to me?" self-assessment (decision tree)
- Ready-to-paste disclosure wording — website, social captions, video descriptions, email
- The standard AI-content labelling guidance & how to apply it
- Per-tool provenance how-to (C2PA / metadata) for Midjourney, Sora, DALL·E, ElevenLabs, Runway
- A deepfake disclosure template (synthetic media of real people)
- A client-facing disclosure clause your agency can ship in deliverables today
- A one-page deadlines & penalties brief (2 Aug 2026 + the 2 Dec 2026 marking grace period)
Who this is for
Marketing & ad agencies shipping AI-assisted content for clients
Freelance creators — copy, design, video, voice
In-house comms / social teams running always-on AI content
SMEs with an AI chatbot or AI-generated marketing
Get compliant before the deadline
€59€39
One-time. Instant download. Free updates through the 2 Aug 2026 deadline.
Buy the Kit — €39
Pre-launch pricing. 14-day money-back guarantee.
Questions
Does this really apply to a small agency / freelancer?
Yes. Article 50 obligations attach to deployers and providers of AI systems — anyone putting AI-generated or AI-manipulated content in front of the public. It is not limited to big AI labs.
Is this legal advice?
No. ClearLabel is an informational template and checklist built from the European Commission's published Article 50 text and guidance. It helps you act, but it isn't legal advice — verify against the final guidance and your own counsel.
What if the deadline moves?
The Article 50 transparency obligations were confirmed for 2 August 2026 and were not deferred by the November 2025 Digital Omnibus (which only delayed high-risk rules). Buyers get free updates if guidance changes.
ClearLabel is an independent product. It is not affiliated with the European Commission or any law firm. Informational templates only — not legal advice.